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Cognitive Dissonance
How do human beings make decisions? What triggers a person to take
action at any given point? These are all questions that I will attempt to answer
with my theoretical research into Leon Festinger's theory of cognitive
dissonance, as well as many of the other related theories. We often do not
realize the psychological events that take place in our everyday lives. It is
important to take notice of theories, such as the balance theory, the congruency
theory and the cognitive dissonance theory so that one's self-persuasion occurs
knowingly. As psychologist and theorist gain a better understanding of
Festinger's cognitive dissonan ....
Word count: 2030 - Page count: 8
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